of a product. The professor illustrates this concept using two main examples. First she talks about reliability. She says that people like products that work the way they expect without requiring repairs. People hate to experience unexpected problems with a product. These days, however, this is less important to consumers because manufacturing standards are so high. For example, most cars sold today are very reliable. Secondly, she speaks about features. In her opinion, this refers to the extra but unnecessary things that make a product easy or cool. These include, for example, air conditioning or a sun roof in a new car. Because products are so well-manufactured, this has replaced reliability as the main determiner of quality. As a result, new products these days contain a great number of features.
"Using points and examples from the lecture, explain the two major factors of product quality and how their role in consumer decision making has changed."