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Problem of penetration of English lexicon into that area of Russian, which concerns names of articles of clothing and all that, connected with fashion.The English lexicon, which strongly proved in Russian meaning articles of clothing, footwear

Слайд 1«Clothes and fashion»
English loan words in Russian.

«Clothes and fashion»English loan words in Russian.

Слайд 2
Problem of penetration of English lexicon into that area of Russian,

which concerns names of articles of clothing and all that, connected with fashion.

The English lexicon, which strongly proved in Russian meaning articles of clothing, footwear and fashionable accessories, became an object of a research.
Problem of penetration of English lexicon into that area of Russian, which concerns names of articles of

Слайд 3Practical value of this research is in learning to pay attention

to a substantial part of the borrowed lexicon; to be able to find and notice signs of the foreign-language culture, which is a part of their everyday life; to increase the lexicon and to broaden horizons. Results of work can use for preparation of the lessons "Clothes, the borrowed names", "Teenagers and their favourite articles of clothing", "Loans in Russian".
Practical value of this research is in learning to pay attention to a substantial part of the

Слайд 4Purpose of research is studying of width and extent of penetration

into Russian of English lexicon of category "Clothes and Fashion".
Tasks:
1. To investigate various sources of information
2. to consider features of foreign language lexicon;
3. to reveal the most used loans and their origin;
4. to reveal the new terms, which are becoming current Russian;
Purpose of research is studying of width and extent of penetration into Russian of English lexicon of

Слайд 5Research methods:
1. material search,
2. poll,
3. use of computer technologies,
4. consultations with

the teacher,
5. translation,
6. analysis and generalization
Research methods:1. material search,2. poll,3. use of computer technologies,4. consultations with the teacher,5. translation,6. analysis and generalization

Слайд 7One of the social and psychological reasons influencing process of loan

is growth speaking and knowing English in Russia. The big stream leaving the country, long living in the English-speaking countries and coming back is the reason of frequent application of words of English.
One of the social and psychological reasons influencing process of loan is growth speaking and knowing English

Слайд 8English is a global language. It is international language in such

areas as science, business, aircraft, entertainments, media and diplomacy. Influence of English on Russian increased for the last decade as it used in many spheres of public and scientific life.
English is a global language. It is international language in such areas as science, business, aircraft, entertainments,

Слайд 10At the end of 19th century, English words begin to get

into Russian:

smoking

gaiters

jacket

blouse

sweater

mackintosh

bridges

sandals

At the end of 19th century, English words begin to get into Russian:smokinggaitersjacketblousesweatermackintoshbridgessandals

Слайд 11In 1950s-70s in spite of the fact that Russia (at that

time the USSR) was the country closed the English lexicon anyway got and got accustomed in Russian.

jeans

shorts

jumper

pullover

golf

shoes

In 1950s-70s in spite of the fact that Russia (at that time the USSR) was the country

Слайд 12In the 1990th, there is a noticeable increase in English lexicon

in category "Clothes and Fashion".
The English words take root into Russian.

moccasins

leggings

accessories

top

shopping

blazer

In the 1990th, there is a noticeable increase in English lexicon in category

Слайд 13Many loan words of the English clothes came to Russian in

the 2000th years.

polo

cardigan

bolero

hoody

sweatshirt

bandana

uggs

clutch

(parka

tunic

Many loan words of the English clothes came to Russian in the 2000th years. polocardiganbolerohoodysweatshirtbandanauggsclutch(parkatunic

Слайд 14Creepers
pajamas
Sweatshirt
Timberlands
Slippers
Wellingtons

Creepers pajamasSweatshirtTimberlandsSlippersWellingtons

Слайд 15The T-shirt is popular clothes for people of all age.
This name

connects with the T-shaped form of this subject of clothes.
The T-shirt is popular clothes for people of all age.This name connects with the T-shaped form of

Слайд 16Fast Fashion is a trend in clothes which becomes a mainstream.

Fast Fashion is a trend in clothes which becomes a mainstream.

Слайд 17Businessman Steve Jobs
Dress code:
blue classical Levi's jeans, a black polo

neck with a high throat and white sports New Balance sneakers.
Businessman Steve JobsDress code: blue classical Levi's jeans, a black polo neck with a high throat and

Слайд 18Mark Zuckerberg, American programmer and businessman.
He doesn't change dark blue jeans

and a gray t-shirt or the sweatshirt.
Mark Zuckerberg, American programmer and businessman.He doesn't change dark blue jeans and a gray t-shirt or the

Слайд 19There are five reasons explaining why some billionaires carry it every

day though are able to afford any clothes.

It is less than decisions less fatigue.
Less time is wasted.
It is less than stress.
It is a maturity sign.
Less money spent for nothing.
There are five reasons explaining why some billionaires carry it every day though are able to afford

Слайд 20On the recent fashion-show ZARA presented the Streetwise collection, having fastened

on men something like ripped house track bottoms with holes in knees.
On the recent fashion-show ZARA presented the Streetwise collection, having fastened on men something like ripped house

Слайд 21Conclusion.
Language very quickly reacts to the changes happening in life of

people.
Urgent application of the English lexicon can be something like the express means promoting a learning of foreign language, replenishments of a lexicon and to formation of taste and style of teenagers and young people. Most of young people prefer to be stylish. Our research shows that we are responsible for words, which we use, and it is extremely imprudent to hope that all know a foreign language around and understand that we mean. At a visit of shop behind fashionable clothes, it is necessary to be ready to apply the knowledge in a foreign language not to seem the uneducated person.
Conclusion.Language very quickly reacts to the changes happening in life of people.Urgent application of the English lexicon

Слайд 22Список литературы:
1. Борисова Л.М. Из истории английских слов, Книга для учащихся старших

классов.- М. Просвещение, 1994.
2. Бочарникова М.М. “Английские заимствования в дискурсе российских телепрограмм (на материале наименований одежды)”./ Ярославский педагогический вестник – 2012 – № 2. Том 1.
3. Голденков М.“Осторожно, hot dog! Современный активный English”./ М.: ЧеРо, 1999.– 272 с.
4. Захаренко Е.Н., Комарова Л.Н. , Нечаева И.В. . Новый словарь иностранных слов. – М., 2006. – 784 с.
5. Крысин Л. П. «Современный русский язык.»/М.Академия,2007.- 117с.
6. Мюллер В.К. “Англо-русский. Русско-английский словарь”.\ М.: Эксмо, 2008.– 1116 с.
7. Романов А.Ю. Англицизмы и американизмы в современном русском языке и отношение к ним. – СПб.: изд-во Санкт-Петербургского университета, 2000.
8. Рыбина О.В. Русский язык в поликультурном мире./Сонат, 2007.
9. Электронные (Интернет) источники:
1. http://www/dni.ru/style/2008/11/51151623.html/ – Александр Васильев – всемирно известный историк моды – модные провокации в одежде.
2. www.gsconto.com/ru/wiki/show/men-clothing
3. Почему же. рф/почему футболка назывaется футболкой.
4. http://www.britishcouncil.org/ru/goingglobal-streams-english-language.htm
5.http://en.wikipedia.org/wiki/Lingua_franca#English
6. http://www.english-uk.ru/31.php

Список литературы:1.	Борисова Л.М. Из истории английских слов, Книга для учащихся старших классов.- М. Просвещение, 1994.2.	Бочарникова М.М. “Английские

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